For online nutrition & fitness coaches

Sunday night.
Eighteen check-ins.
Already drafted.

Coachie reads what your clients logged all week — every meal, every session, every weigh-in — and writes their check-in for you. You edit it. You send it. It goes out under your name.

Early access · we are talking to coaches before we finish building
7 / 7Days logged
158gProtein avg
4 / 4Sessions
-1.4 lbThis week
To: Dana · Week 11 Drafted Sun 9:00 PM

Dana — eleven weeks in and this was your cleanest one yet. Seven of seven logged, protein averaging 158g against a 155g target, all four sessions done. That is not luck at this point, that is a habit.

Down 1.4 lb this week and 4.6 lb over the last four. That pace is right where I want it — fast enough to feel, slow enough to keep. Do not chase more.

One adjustment. Your Thursday and Friday intake ran about 300 kcal under target both weeks this block. I would rather you eat those calories than bank them…

Send check-in Regenerate You edit before it sends
What check-ins actually cost you
4.5h

every single week, at 18 clients

18 clients × 15 min of writing each
= 4.5 hours · 234 hours a year

You became a coach to coach. Not to type.

Reviewing a week of logs, spotting what changed, and turning it into something worth reading takes 15 to 20 minutes a client. Multiply it by a full roster and it eats your Sunday — every Sunday.

So most coaches do one of two things. They cap their roster to protect their weekend, or they start sending check-ins that read like a template. One costs money. The other costs clients.

There is a third option: stop writing them from scratch.

How it works

Three steps, and you only do the last one.

STEP ONE · ALL WEEK

Your client logs in Coachie

Meals, workouts, weight, sleep. The same food-logging app they would have used anyway — barcode scanner, photo logging, the full food database. You send one link to get them started.

STEP TWO · SUNDAY 9PM

Coachie drafts the check-in

It reads the whole week — adherence, protein, session count, weight trend, the days they went quiet — and writes a check-in about that client. Specific numbers, specific patterns. Not a template with names swapped in.

STEP THREE · MONDAY, 5 MIN

You read, edit, send

Open your roster, work down the list. Change what you want to change — it is your voice and your call. Hit send and it lands in their app as a message from you.

What stays yours

The draft is a starting point, not a decision.

Nothing sends itself

Every check-in waits for you. There is no auto-send, no scheduled delivery, no setting that turns it on. If you do not press send, your client does not hear from us.

It is your name on it

Clients see a message from you, in your app, in your voice. Coachie is not mentioned. Your client is not told a draft was involved — because by the time you send it, it is yours.

Your client controls the data

They choose what to share when they accept your invite — nutrition, workouts, weight, sleep, each one separately. They can change it or cut you off at any time, from their settings.

You never see everything

Their private messages, their circles, and their conversations with the in-app AI coach are never visible to you. Not in any plan, not on request. That boundary is why clients accept.

Pricing

$5 per client, per month.

That is the whole price. Your clients pay nothing — their Coachie subscription is covered by your seat.

Your monthly cost
$90 / month
Clients 18
Cost per client$5.00
Hours back each week4.5h
Cost per hour recovered$4.62

Every seat includes

  • A drafted check-in for that client, every week
  • Their full week of logs, trends and adherence in your dashboard
  • Macro and calorie targets you set, synced to their app
  • Alerts when someone stops logging or trends the wrong way
  • A full Coachie subscription for your client, free — they never see a bill

14-day trial, card required, cancel from your own billing page in two clicks. Annual billing runs two months free. No setup fee, no per-message charge, no contract.

Why your clients say yes

They get the paid app for free, and better coaching from you.

Your client is already paying you. Asking them to also buy software is a conversation nobody wants to have — so we do not make you have it.

When they accept your invite they get a full Coachie subscription at no cost, for as long as you coach them: AI meal suggestions, unlimited logging, the full food database, progress tracking. It is a perk you hand them, not a bill you pass on.

Straight answers

Questions coaches actually ask.

Is this going to replace me?
No, and if it could we would not be selling it to you. It does the reading — the part where you scroll a week of food logs trying to remember what changed since last Tuesday. The judgment, the relationship, and the actual decision about what this client needs next are still entirely yours. It writes a first draft. You are the coach.
What if the draft does not sound like me?
Then you change it, and that takes a minute instead of twenty. Most coaches keep the structure and rewrite a line or two. Over time the drafts learn your patterns from what you keep and what you cut.
What happens when a client stops logging?
You get flagged before Sunday, not after. And the draft changes — a client with one day logged gets a re-engagement message, not a performance review written from data that does not exist. Thin weeks are the ones that matter most, so we handle them differently on purpose.
Do my clients have to switch apps?
They need Coachie, yes. It is a full food and training logger — barcode scanning, photo logging, a complete food database, plus Apple Health, Google Fit, Fitbit and Strava sync. For most clients it replaces what they were already using, and it is free to them.
Can I see everything my client does?
No. They pick what to share, category by category, and can revoke it whenever they want. Their private messages and their AI coach conversations are never visible to you in any plan. We are strict about this because a client who feels surveilled stops logging, and then neither of us has anything to work with.
What if I only have four clients?
Then it is $49 a month, which is our floor. Honestly, at four clients the time you save may not justify it yet — the maths starts working around ten. We would rather tell you that now than churn you in month two.
Early access

We are building this with coaches, not at them.

It is not finished. We are talking to working coaches about how they run check-ins now, and shaping it around what comes back. Fifteen minutes, no pitch — and if you want in early, you get it at the founding price for as long as you stay.

No card, no demo, no follow-up sequence